TellThemWhen supplies a basic version of Markdown for your notifications. You can make text bold, italic, use ordered or unordered lists and insert links.
You can make _italic_ text by using underscores on each side which produces:
<em>italic</em>
For **bold** text simply wrap in two asterisks and the output will be:
<strong>bold</strong>
To make a [link](http://tellthemwhen.com/)
you simply use the standard markdown format which produces this:
<a href="http://tellthemwhen.com/">link</a>
Ordered and unordered lists work as per the Markdown syntax guide.